Pick up the pace and chase down the new PB in the Women's Fresh Foam 1080 v10 Running Shoes from New Balance. With a great fit, cushioned ride and highly responsive midsole construction, these shoes deliver a premium running experience.
Made with a Fresh Foam X midsole, the New Balance 1080v10 Shoes give plush underfoot cushioning and a responsive ride, with more bounce back energy return than the previous model. The Ortholite sockliner further enhances your comfort with each stride and manages moisture as your feet heat up, while laser engravings in the midsole work to soften landings, increase flexibility and give an efficient transition through the gait cycle.
The bootie construction and engineered Hypoknit upper provides a dynamic fit, with strategic areas of stretch and support so you feel confident and comfortable as you rack up the miles. Alongside this, an ultra heel design and gusseted tongue work together to give a locked-down, precision fit that reassuringly hugs the foot. Finally, the blown rubber outsole offers excellent grip and traction, while grooves give good flexibility and allow your foot to move naturally as you run.
During the 20th century in Boston, Massachusetts William J. Riley, committed himself to helping people with problem feet by making arch supports and prescription footwear to improve shoe fit. <br><br> In 1934, Mr. Riley went into partnership with his leading salesman, Arthur Hall, who later sold on the business in 1954 to his daughter and son-in-law, Eleanor and Paul Kidd. Arch supports and prescription footwear remained the cornerstone of their business until 1961 when they manufactured The Trackster, the world's first performance running shoe made with a ripple sole and available in multiple widths. The Trackster soon became the shoe of choice for college running coaches and YMCA fitness directors. <br><br> When Jim Davis bought the company from the Kidds on the day of the Boston Marathon in 1972, he committed himself to uphold the company's founding values of fit, performance, and manufacturing. <br><br> When Anne Davis began her journey with New Balance in 1978, her focus became building a superior culture for NB associates and those who do business with the company around the globe.
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